Websites modeled around your business
Some agencies focus on how good the site looks, but that’s just the baseline. We make sure it actually accomplishes what you want as well.
Every build starts with one question: what do you want your website to do? Sell products, generate leads, book appointments, educate your audience? The answer shapes everything, from site architecture to page layout and the copy on the screen.
We design around who will use your site and why. The creation and design process is shared the whole way through, tying the build back to your brand and your goals. SEO goes in from the ground up.
Designed to perform
We build on many platforms, and every site ships SEO-ready. E-commerce stores, lead generation sites, informational platforms, responsive multi-page sites. What we build depends on what your business needs.
Every project ships with:
- Page structure built for search
- Fast site speed
- Mobile responsiveness
- Schema markup
Brandon and the crew at Smoking Gun have changed the way I do marketing for my business. They are able to strategize and execute on ideas my last marketing company said couldn’t happen. Definitely plan on this being a long-term partnership.
Smoking Gun is nothing but amazing! I’ve been using this agency for a year now and every expectation has been met/exceeded. Our website and marketing materials have improved significantly. Not only do they make your business look good they give the proper data analytics to back the enhancements they create. I would highly recommend using smoking gun!!
I have worked with Brandon and his team over the last couple of years to support my online vision for my clinic. I find the whole team responsive, creative, and genuinely invested in our success.
The creativity and intentionality behind everything they produce is next level. I had the opportunity to be on their podcast, and it was a first-class experience the whole way through.
From branding to the website build, everything shipped on time and looked incredible. Could not recommend them more highly.
Don’t look any further for your marketing agency, these guys are smart, professional, and will set your business in the right direction. Trust the process and let these guys work. Brandon, Francisco, and August have been awesome to work with.
Step by step with us.
Case studies
Some agencies focus on how good the site looks, but that’s just the baseline. We make sure it actually accomplishes what you want as well.
Every build starts with one question: what do you want your website to do? Sell products, generate leads, book appointments, educate your audience? The answer shapes everything, from site architecture to page layout and the copy on the screen.
We design around who will use your site and why. The creation and design process is shared the whole way through, tying the build back to your brand and your goals. SEO goes in from the ground up.
Rally2Give
Rally2Give needed one site for its whole 10th anniversary campaign, not just a donate button. We rebuilt it on WordPress with individual fundraising pages, tiered sponsorships, VIP routing, and a separate merch store.
Rally2Give needed one site to carry its whole 10th anniversary campaign, not just a donate button: team registration, sponsor tiers, a merchandise shop, and the organization's mission story, all in one place.
We rebuilt the Rally2Give website on WordPress. Every attendee and supporter gets an individual fundraising page, sponsorships run in tiers, a concierge form routes VIP signups straight to the founder, and merchandise sells through its own store, separate from fundraising totals.
Dynamis
Dynamis runs multi-state telehealth under strict health-data rules. We rebuilt the site with service-specific kickoff pages and HIPAA-compliant tracking, giving full visibility into leads without exposing patient data.
Dynamis runs multi-state telehealth coaching for hormone therapy, weight loss, and peptide programs, under strict rules on what a health site can claim and how patient data can be handled. We rebuilt the site with service-specific kickoff pages for each program and built HIPAA-compliant conversion tracking in from day one, giving the team full visibility into bookings and leads for the first time, without ever exposing patient data.
The result is a site that converts and reports cleanly, built to the same compliance standard the practice runs on.
Milestone
Milestone ran a 70-officer brokerage on a clunky custom platform where every edit meant a developer ticket. We rebuilt it on WordPress, profiles, calculator, and years of blog content migrated with full redirects, and traffic and leads climbed fast.
Milestone was running a 70-officer mortgage brokerage on a custom platform that turned every content update into a developer ticket. We moved it to WordPress and rebuilt it from the ground up: 70+ loan officer profiles, a working mortgage calculator, and years of blog content migrated with a full redirect map so none of it lost its search position.
Traffic and lead volume both picked up quickly after launch, with leads converting to pre-approvals within days. Milestone's president saw the new site and put it plainly: "You guys crushed that thing... doesn't even look like the same website."
The team behind the scenes
You are not hiring one person. You get a strategist who looks at your project before any design work starts, a designer and developer who build it together, and an SEO specialist making sure the right people find you.
Each person brings their piece, and you get the combined result.
Before & after.
A great-looking site is just the starting line. The real question is whether it works, and the slider on the left shows the difference. What looks like a simple visual refresh is actually a full rebuild around how people use the site and what it needs to accomplish.
Look closer and you’ll see it’s not just a new coat of paint. The layout, and structure are all rethought to guide visitors toward a single goal, whether that’s selling products, generating leads, or booking appointments.
Every build is designed around your users, your brand, and your goals, with SEO baked in from the start.
SEO web design FAQ's
How much does a custom website cost?
It depends on the project. A simple “business card” style site costs less than a full e-commerce build with custom integrations. We scope everything before quoting, so the price matches what you actually need. Reach out and we will give you a real number.
How long does it take to build a website?
Most projects run 9 to 12 weeks from kickoff to launch. The biggest factors are content readiness, revision rounds, and complexity of custom features. We map out a timeline in our first conversation so you know what to expect before anything starts.
What if I already have a website?
We work with both situations. Some clients come to us with a site that is underperforming and need a full rebuild. Others start from scratch. Either way, the process starts the same: we look at what your business needs the site to do, then build (or rebuild) from there.
Do you offer support after launch?
We do. After launch, we are available for maintenance, updates, and ongoing improvements. Some clients need occasional help; others want a standing relationship. We can set that up either way.
Will I be able to update the site myself?
Yes. We give you access so you can handle text changes, image swaps, and new pages without calling us. We walk you through the backend before handoff so you are comfortable making updates on your own.
Ready to build?
No commitments upfront. The first conversation is about your business, your customers, and where you want to go. We want to understand what you are needing before talking about design or timelines. From there, we tell you what it takes to create your site.
Get in touch or call us at (214) 771-8450.